Dazzle your dream clients and savour every moment of your creative work

edmonton Web designer & business coach for heart-led creatives

Welcome, Neighbour

From one creative to another, I know the passion and dedication that you’ve poured into your business. This means that I also understand just how important it is to create our businesses and brands from a place of thoughtfulness and alignment.

Which is why, as an Edmonton web designer & business coach, my highest priority is to ensure that your brand feels like a perfect balance between what your audience truly needs and what feels true to you. 

I work with clients all over the world, but the truth is, my heart is local. Having lived in Edmonton, AB for a couple of years I’ve seen the creativity, passion and soul in this city and I absolutely love to connect with the kindred, creative souls in my neighbourhood.

If you’re a creative in Edmonton looking for a web designer or business coach - you’re in the right place.

Branding & Web Design For Creatives in Edmonton

If you find yourself scrolling Pinterest or your competitors’ websites wishing your brand evoked the same dreamy feelings, I can help.

With my Strategic Brand Makeover,
there are no shortcuts.

In this high-touch container, you get so much more than branding and design - we also cover copywriting, business coaching, SEO foundations and so much more. Your creative business is your passion, and it deserves so much more than a one-size-fits-all, cookie-cutter approach to branding and design. 


When you invest in branding & web design, you’ll experience:
  • Strategic support to bring your gifts to life in a way that feels personalized and aligned
  • Confidence to raise your prices because your brand reflects the out-of-this-world service you offer
  • Excitement to share your website and message with the world because you know it feels like a true extension and representation of your business
  • More aligned clients gravitating your way because they connect with your messaging, branding, and design

If you’re a creative business local to Edmonton looking for a personalized branding and website design experience, send me a message and let’s find a time to chat over a cozy cup of coffee. If you’d like more information about my Edmonton web design & branding services, visit my design page now!

Business Coaching For Creatives in Edmonton

Maybe you’ve already invested in a brand that you absolutely love, but your business operations have been feeling less than aligned. Maybe you’re feeling stuck or overwhelmed at the thought of content creation. Or maybe you’re craving support with re-structuring your packages and increasing your prices.

I get it - you’ve spent your life mastering your craft, but business development can be totally overwhelming

What if instead of overwhelmed you felt:
  • Supported by a mentor who has been in your exact situation 
  • Like you knew exactly what type of marketing content to create to resonate with your target audience
  • Like you could finally relax on the weekends (heeello work-life balance)
  • Like you could count on your business income each month because it’s sustainable and flows easily 

If you’re a creative local to Edmonton looking for high-touch support to shift your business into alignment, let’s chat. Learn more about my business coaching for creatives now! 


"Samara birthed this beautiful piece of art for me."

"As I was trying to describe my vision to the best of my abilities, Samara was able to interpret that for the public, into language that made sense for my students and my dream clients. It felt really good to be seen and heard and understood in that way."

– Shae Savage | Priestess, Ceremonialist, & Yoga Teacher

The Face Behind The Screen

When I'm not supporting clients, designing, or outlining intentional marketing plans, I can usually be found at a choir rehearsal or curled up on the couch with a cozy cup of coffee dreaming about helping more creatives build thriving businesses.

While I grew up in White Rock, BC, I’ve been living here in Edmonton for almost two years and working with local businesses lights up my heart.

As a small business, I’ve been where you are now. When I first started my design studio, I listed my prices incredibly low (think: $500 for a custom website) in hopes that my ideal clients would hire me.

I believed my passion for design & creativity would bring abundance, but instead, the only thing in abundance was burnout. My work (and income) wasn’t sustainable and certainly wasn’t contributing to the life I was dreaming about when I started my business.

Once I started to learn and implement strategic marketing, my design studio grew from scraping by to consistently hitting five-figure months without diminishing my creative spark.

Once I learned to trust myself fully, value my work, and step into alignment, I started to call in the exact clients I wanted to work with - in abundance. And I can help you do the same. Let’s tap into some creative magic with your Edmonton business through web design & business coaching.  


Some Of My Favourite Creative Edmonton Industries

Having first-hand experience with creative photography here in Edmonton, this industry is truly a favourite of mine to connect with. Whether you’re hoping to develop a photography brand that reflects your unique style or gain personalized support with making aligned changes in your business - I can help. I’ve helped other West-Coast photographers book out months in advance with soulmate clients and I’d love to help you do the same! 

Photographers

Edmonton is a quickly growing city and the interior design scene here is one of the best. If you’re constantly feeling embarrassed about sending your website link to new potential clients or you feel like you’re just not attracting the right people, let’s fix this! The first step for any potential client in their hiring experience is to find an interior designer that feels aligned. The majority of your potential clients are likely going straight to your website to see your portfolio, approach, etc. Let’s ensure they find exactly what they’re looking for.

Interior Designers

Yoga Studios

Your studio is a place of balance, rejuvenation and connection - your brand should feel like an extension of your space. Aligned branding and design kicks off the client experience from the moment a potential customer clicks on your website. Attract the right people to your studio with design. If you’re an established studio with existing dreamy branding, let’s team up to grow and expand your business in a way that feels true to you.

It’s no secret that salons with a great user experience and brand book out more clients. You’ve nailed the in-person experience, but maybe your website experience is falling flat. A cohesive booking system makes the client experience seamless from start to finish. If you’re wanting a salon that’s so busy you need to turn away clients or bring on new stylists, let’s work towards that. If you’re feeling crazed and overwhelmed by business processes, marketing or mindset, business coaching may be a good fit. Let’s get more clients in your chairs.

Hair Salons

Florists

Your flora designs are delicate and detailed and you want a brand to match! If you’re a florist or flower shop in Edmonton, I’d love to bring your dream brand to life. Start bringing in more foot traffic or booking out events with perfect-fit clients that appreciate and understand the time, dedication, and skill that goes into creating the perfect arrangement. Whether you’re hoping to nail down your marketing messaging and copywriting or speak to your clients directly through a beautiful brand, we can achieve this together. Your ideal clients are out there, let’s find them together! 

Holistic Nutritionists

Supporting people with their health is one of the greatest and most fulfilling industries. But you didn’t go to school to become a designer or master marketer. Whether you’re looking to create an aligned brand that magnetizes your dream clients or high-touch support with changing your offerings - you’re in the right place. Let’s expand your reach, grow your business, and start bringing in a sustainable income from your passion.

The mental health sector is busier than ever as more and more people are stepping forward to invest in their mental wellness. As a professional, you’ve spent years perfecting your skills but building a private practice business can feel overwhelming. When we create a business and brand that’s aligned with your heart, we can start calling in clients that are searching for exactly what you offer. Your work is so important in this world, let’s make sure your patients are finding you. 

Therapists & Mental Wellness Practitioners

Wedding Industry Professionals

You support couples with one of the biggest and most important days of their lives, and you do it well. Let’s build a brand that connects you with the right couples - whether you specialize in destination weddings, elopements, or luxury weddings, let’s make that super clear & start calling in more of those soulmate clients. If you’re feeling like your current inquiries often have budgets much below your services, or they’re looking for your less-than-ideal weddings, let’s change that. How you present your business online is one of the most important factors in magnetizing your dream clients. 

Naturopathic Doctors

You provide a high-quality patient experience from start-to-finish in your clinic, but your website and branding don’t feel aligned. When you graduated you envisioned a thriving clinic with multiple practitioners supporting patients with their health through a root-cause, holistic approach, but you’re not sure how to get there. Whether you need business mentorship, design, or both - I’m here for you. Strategic marketing, intentional design & business strategy are the keys to a thriving practice.

Having first-hand experience with creative photography here in Edmonton, this industry is truly a favourite of mine to connect with. Whether you’re hoping to develop a photography brand that reflects your unique style or gain personalized support with making aligned changes in your business - I can help. I’ve helped other West-Coast photographers book out months in advance with soulmate clients and I’d love to help you do the same! 

Photographers

Edmonton is a quickly growing city and the interior design scene here is one of the best. If you’re constantly feeling embarrassed about sending your website link to new potential clients or you feel like you’re just not attracting the right people, let’s fix this! The first step for any potential client in their hiring experience is to find an interior designer that feels aligned. The majority of your potential clients are likely going straight to your website to see your portfolio, approach, etc. Let’s ensure they find exactly what they’re looking for.

Interior Designers

Yoga Studios

Your studio is a place of balance, rejuvenation and connection - your brand should feel like an extension of your space. Aligned branding and design kicks off the client experience from the moment a potential customer clicks on your website. Attract the right people to your studio with design. If you’re an established studio with existing dreamy branding, let’s team up to grow and expand your business in a way that feels true to you.

It’s no secret that salons with a great user experience and brand book out more clients. You’ve nailed the in-person experience, but maybe your website experience is falling flat. A cohesive booking system makes the client experience seamless from start to finish. If you’re wanting a salon that’s so busy you need to turn away clients or bring on new stylists, let’s work towards that. If you’re feeling crazed and overwhelmed by business processes, marketing or mindset, business coaching may be a good fit. Let’s get more clients in your chairs.

Hair Salons

Florists

Your flora designs are delicate and detailed and you want a brand to match! If you’re a florist or flower shop in Edmonton, I’d love to bring your dream brand to life. Start bringing in more foot traffic or booking out events with perfect-fit clients that appreciate and understand the time, dedication, and skill that goes into creating the perfect arrangement. Whether you’re hoping to nail down your marketing messaging and copywriting or speak to your clients directly through a beautiful brand, we can achieve this together. Your ideal clients are out there, let’s find them together! 

Holistic Nutritionists

Supporting people with their health is one of the greatest and most fulfilling industries. But you didn’t go to school to become a designer or master marketer. Whether you’re looking to create an aligned brand that magnetizes your dream clients or high-touch support with changing your offerings - you’re in the right place. Let’s expand your reach, grow your business, and start bringing in a sustainable income from your passion.

The mental health sector is busier than ever as more and more people are stepping forward to invest in their mental wellness. As a professional, you’ve spent years perfecting your skills but building a private practice business can feel overwhelming. When we create a business and brand that’s aligned with your heart, we can start calling in clients that are searching for exactly what you offer. Your work is so important in this world, let’s make sure your patients are finding you. 

Therapists & Mental Wellness Practitioners

Wedding Industry Professionals

You support couples with one of the biggest and most important days of their lives, and you do it well. Let’s build a brand that connects you with the right couples - whether you specialize in destination weddings, elopements, or luxury weddings, let’s make that super clear & start calling in more of those soulmate clients. If you’re feeling like your current inquiries often have budgets much below your services, or they’re looking for your less-than-ideal weddings, let’s change that. How you present your business online is one of the most important factors in magnetizing your dream clients. 

Naturopathic Doctors

You provide a high-quality patient experience from start-to-finish in your clinic, but your website and branding don’t feel aligned. When you graduated you envisioned a thriving clinic with multiple practitioners supporting patients with their health through a root-cause, holistic approach, but you’re not sure how to get there. Whether you need business mentorship, design, or both - I’m here for you. Strategic marketing, intentional design & business strategy are the keys to a thriving practice.

Having first-hand experience with creative photography here in Edmonton, this industry is truly a favourite of mine to connect with. Whether you’re hoping to develop a photography brand that reflects your unique style or gain personalized support with making aligned changes in your business - I can help. I’ve helped other West-Coast photographers book out months in advance with soulmate clients and I’d love to help you do the same! 

Photographers

Edmonton is a quickly growing city and the interior design scene here is one of the best. If you’re constantly feeling embarrassed about sending your website link to new potential clients or you feel like you’re just not attracting the right people, let’s fix this! The first step for any potential client in their hiring experience is to find an interior designer that feels aligned. The majority of your potential clients are likely going straight to your website to see your portfolio, approach, etc. Let’s ensure they find exactly what they’re looking for.

Interior Designers

Yoga Studios

Your studio is a place of balance, rejuvenation and connection - your brand should feel like an extension of your space. Aligned branding and design kicks off the client experience from the moment a potential customer clicks on your website. Attract the right people to your studio with design. If you’re an established studio with existing dreamy branding, let’s team up to grow and expand your business in a way that feels true to you.

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Photographers

Having first-hand experience with creative photography here in Edmonton, this industry is truly a favourite of mine to connect with. Whether you’re hoping to develop a photography brand that reflects your unique style or gain personalized support with making aligned changes in your business - I can help. I’ve helped other West-Coast photographers book out months in advance with soulmate clients and I’d love to help you do the same! 

Florists & Wedding Professionals

Your designs are delicate and detailed and you want a brand to match! If you’re a florist, flower shop or wedding professional in Edmonton, I’d love to bring your dream brand to life. Start bringing in more foot traffic or booking out events with perfect-fit clients that appreciate and understand the time, dedication, and skill that goes into creating the perfect arrangement or wedding. Whether you’re hoping to nail down your marketing messaging and copywriting or speak to your clients directly through a beautiful brand, we can achieve this together. Your ideal clients are out there, let’s find them together! 

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Hair Salons

It’s no secret that salons with a great user experience and brand book out more clients. You’ve nailed the in-person experience, but maybe your website experience is falling flat. A cohesive booking system makes the client experience seamless from start to finish. If you’re wanting a salon that’s so busy you need to turn away clients or bring on new stylists, let’s work towards that. If you’re feeling crazed and overwhelmed by business processes, marketing or mindset, business coaching may be a good fit. Let’s get more clients in your chairs.

Health Practitioners

Supporting people with their health is one of the greatest and most fulfilling industries. But you didn’t go to school to become a designer or master marketer. Whether you’re looking to create an aligned brand that magnetizes your dream clients or high-touch support with changing your offerings - you’re in the right place. Let’s expand your reach, grow your business, and start bringing in a sustainable income from your passion.

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/03.

/01.

Yoga Studios

Your studio is a place of balance, rejuvenation and connection - your brand should feel like an extension of your space. Aligned branding and design kicks off the client experience from the moment a potential customer clicks on your website. Attract the right people to your studio with design. If you’re an established studio with existing dreamy branding, let’s team up to grow and expand your business in a way that feels true to you.

Edmonton is a quickly growing city and the interior design scene here is one of the best. If you’re constantly feeling embarrassed about sending your website link to new potential clients or you feel like you’re just not attracting the right people, let’s fix this! The majority of your potential clients are likely going straight to your website to see your portfolio, approach, etc. Let’s ensure they find exactly what they’re looking for.

Interior Designers

What Would Intuitive Business Coaching & Design Mean For Your Edmonton Business?

Filling your calendar with soulmate clients that truly love and appreciate the work that you’ve poured your soul into.

Effortlessly creating a content calendar full of posts that speak directly to your dream client. 

Feeling an unshakeable confidence when promoting your products and services because you feel truly aligned and in your power.

Increased monthly revenue because your business, design, and marketing are rooted in a professional and aligned strategy.

Less dead-end inquiries from people shopping around for the lowest price rather than best-fit.

But don't just take my word for it (take theirs!)

"I’ve already received bookings from people I would have never booked prior."

Before working with Samara, I had a Facebook page and Instagram, but as everyone knows, every good photographer has a website. I was constantly asked if I had one, and was always embarrassed to say "no". I think it really limited the amount of business I was receiving. I had always thought I would design my own website, but I had NO idea where to start, so I put it off for years. I worried about cost, and whether they would be easy to work with/understand my design goals, wants and needs. Samara got EVERYTHING.

– Saphren Lise Photography

"Working with Samara was a life changing experience!"

She has helped me evolve as a biz owner but also as a person. I'm booked out at least 2 months in advance! I'm finally hitting $5K + months consistently and soon to be $10K months. The leads I receive are aligned with the clients I want to work with. Discovery Calls are more a confirmation that we are a good fit than actually selling and praying they sign.

– Martine Cousineau Pouliot, Streamlined By Martine

"It feels exciting now to put my brand out there."

When I scroll through the website and all the brand documents that I got throughout the Strategic Brand Makeover, it just puts into perspective how much value there is in that investment. If you get a $100 template off of Squarespace, you're not getting multiple logos and things that you can use for social media and things that help you have a consistent voice in the online world. You're not getting any of that additional support like I had from Samara. I would definitely recommend her to anyone who’s needing a new brand—especially brands in the soul-led creative sector. 

– Chelsea Dawn, The Flower Alchemist

"Now I would say about 90% to 95% of the people who end up booking a call with me are ideal clients.”

I loved that working with Samara was so much more than building a nice website for my business. It’s really streamlined my process and made it easy for clients to decide if my studio is for them or not.

– Arianna Ervin, Arianna Mae Studios

"I loved how easy it was to connect and communicate with Samara. "

She made it very simple to give notes and receive feedback. It was like working with my friend on a fun new project together. Samara not only improved my online presence drastically, she taught me a lot about my business, my mission, my palette, my style and my ideal client. Grateful to have made a new friend with a kindred heart.

– Kate Dion-Richard, Kate Dion Makeup

Let’s Create Something Special Together

Are you ready for transformative conversations and thoughtful design? Let’s bring to life the brand and business that currently lives in your wildest dreams. If you’re ready to step into confidence and alignment, apply now!